DenuoFlash: Denuo Debunks Sacred Cows

Written by Mary DeBrunner October 08, 2009

 

Tim Harris and Saneel Radia descended upon Toronto this week to deliver the opening keynote at the AToMiC conference (http://atomic.strategyonline.ca/index.php) – an event aimed to address where media innovation, technology and creativity collide. Gathering marketers, agencies, game-changers, visionaries, leaders and people who are bending the rules, this conference focused on the “new-new” things in marketing, creativity, media, technology and more.

 

They were tasked with helping the audience learn how to unlock creativity and drive innovation, so they decided to debunk sacred cows and marketing myths that are holding marketers back from maximizing their creativity in a post-digital era. An example? “All ideas are good ideas.” FALSE!!

Overall, a great kick-off and much needed creative spark to get the audience energized for a day-long session. Here’s a look at some of the Tweets that came in during their presentation:

 

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