Latest Posts

• Am I a Peeping Tom?

  

  I have spent my entire life being told the term “Peeping Tom” carried both serious and negative connotations. Because of that, I instantly think of some dirt bag guy in the bushes taking a gander into an unsuspecting victim’s window. It is the reason I will never occupy an apartment/condo on the first floor or in direct line of sight with office buildings. Every so often, I even hear news coverage of police catching these curious fellows, which confirms their existence. Because of these thoughts, we as society have agreed that “peeping” is not a socially acceptable habit. Unfortunately, I’ve recently come to the conclusion that I may be a Peeping Tom or at least a virtual version.

  
   

• Please Hammer, Don't Hurt Em

   
  

  The latest Snickers ads with Master P and Patrick Ewing got me thinking why this hasn’t happened more often.

   
   

  Have you ever received a creative brief that left you scratching your head for great ideas? Me neither. But in a hypothetical case where that were to ever happen to you, this seems to be a fix-all solution to keep in your desk drawer.

  What solution you may ask? Insert “has-been” celebrity*

  Nothing breaks through the clutter more than content with an old celebrity. Currently, the leading benefactor of this advertising band-aid has to be MC Hammer. Mr. Hammer has promoted everything from Nationwide Insurance to ESPN Monday Night Football. He was even featured in Cash4Gold’s Super Bowl spot this past February. Seriously, he has become the Peyton Manning of former celebs. While I know his cameos help solve his past money issues, I wonder why Hammer won’t share the spotlight or better yet why haven't brands moved on to other faded stars? 

  There are plenty of out of work former celebs that would make for great advertising.