Marketing Lesson from GDC11: PLAY!
Posted by Benny Torres | March 17, 2011Greetings, fellow marketers. It’s me. Benny. I come bearing a simple request from the Game Developers Conference. Play deliberately. In your daily life, realize when you are playing something. Then, pay attention to why and how you’re playing what you’re playing.
It can be anything. Texas Hold ‘em with your buddies. Monopoly with the family. Angry Birds on your phone. Call of Duty: Black Ops against your brother from . Just play and pay attention to why and how you are playing. It’s really that simple. The why and how of this simple request are just a click away. If you’d love to read, mosey on down.