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In our industry, collaboration is put into practice every day. Whether it’s a group of employees working towards a common objective, agencies swapping secrets to execute a campaign, or a community of fans working together to get their favorite actor cast as the next Peter Parker, the idea of coming together to achieve a shared goal is a beautiful thing. But what really gets us at Denuo excited is a new kind of collaboration in which brands directly engage with consumers to create something neither group could do on their own. You may think you’ve heard this pitch before, just with a different label: crowdsourcing. But true collaboration is something different.

There’s a lot of data out there about us. In fact, it’s easy to forget just how much information various companies and organizations (and the Internet in general) know about us. The first page of Reflecteur this week looks at the ways two separate sites used infographics to display a huge amount of information with very different results:

* Where Americans are Moving looks at 2008 IRS data to map county to county moves. It’s your one stop shop to US migratory information and it only takes a few minutes of playing with the maps to realize that there are a lot of stories hidden within this data. Just click on ‘Detroit’.
* Watch a Phone Company Stalk a Customer is, not surprisingly based on the title, far more disturbing. This site maps, via a video, all of the data a phone company in Germany gathered on one of their customers over 6 months. It seems more spy movie thriller than real life.

Travel over to Page 2 for a bit more fun:

Page one features 2 reinventions:

* In an interesting twist to the reimagining world theme we often discuss, Picture Cook takes the stuffy old recipe format and redesigns it with a focus on experimentation. Even if you’re more into the cut-and-dry recipe format, these flowchart-like versions of recipes will look great on your kitchen wall.

* Travel Time Tube reworks the classic London Tube map. A fixture in the design world, this site completely changes the focus of the map from relation to time. Put in two stations and watch it change forms based on routes that take the longest.

Page two looks at two captivating photo collections:

* Ghana- The Electronic Dumping Ground of the World highlights the dark side of technology and electronics. Perhaps the ‘new gadget smell’ isn’t everything it’s cracked up to be?

* Finally, we get a glimpse of a somewhat odd underworld in Taryn Smith’s Contraband. These images showcase 1,000 various items confiscated at JFK airport in New York. Some items make sense, but some…. well you just need to see them to believe it.

Download issue 80 of Reflecteur here!

In this week’s Reflecteur, we highlight two games (Zombie Streetview
Apocalypse & Famous Objects from Classic Movies) to help you waste
oodles of time and two popular photographic memes (Looking Into the
Past Photos, and Young Me/Now Me) that you just might go out and try
yourself.

We’ve also included some recently popular tumblrs under Top Reflecteur
Links… in case you have a few more hours to burn.

Download the latest issue here!

We’re sorry issue 78 of Reflecteur is a bit late, but we make up for the tardiness in quality. This issue is a bit bipolar – much like the Internet itself.

Page one focuses on two poignant items currently popular in digital culture:

The first, a film called “The Chapel,” is a stunning example of our ‘Talent Required’ and ‘How to’ themes from the most recent recap presentation. It also touches on another theme we often see – the way we humans seem to love to uncover hidden gems in our world.

The second item is a the first ever group page created on 1000memories, a site that allows users to create virtual memorials to those they have lost. Egypt Remembered collects images and information on those killed in the protests across Egypt earlier this month. A great example of the universality of photos, the gallery brings home the human cost of the protests better than any article or news piece could.

Page two is more flippant and ridiculous: