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It’s getting close to the end of the year and every retailer is gearing up for the post-Thanksgiving madness of Black Friday. This month’s PLAYED looks at how retailers are using gaming hardware and software deals to draw in and retain customers, both online and off.

We also look at the controversy and cash bonanza that is Activision’s Call of Duty: Modern Warfare 2, the industry ramifications of EA’s recent purchase of social gaming developer Playfish, and Denuo’s gift guide that looks beyond games for the other things on gamer’s holiday lists this year.

Be sure to check out the multimedia capabilities of PLAYED – using Adobe Reader you can click on the red highlighted text, as well as all of the call-outs in “What We’ve Been Playing” and “What We’ve Been Surfing.”

Feel free to reach out to our team with any questions or feedback you have on the topics covered.

Click here to download (.pdf format)

 

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