Archive for July, 2011

Why Turntable is the Future of Music

Posted by Dan Buczaczer | July 14, 2011

turntableMusic and social media were surely destined to be together. Music is just way more fun when it’s shared. The perfect summary of this is the . We love digging the same stuff, arguing over tastes, showing off just how musically savvy we are. Turntable is the first music site that gets this right and does High Fidelity one better: it kicks out that smug asshole behind the counter and puts the record decks in the hands of everyone. Play with Turntable a bit and you’ll soon realize this is a quantum leap forward in the quest to capture the real essence of being a music fan online.

It’s a quest that has been afoot since the web got 2.0’d and, in my opinion, can be split into 3 waves. Fan sites and MySpace helped change the game of music online in the first wave of social music sites. Suddenly there was a chance to comment on your favorite music with fellow fans, reach artists more directly and possibly even help shape who makes it big. Internet radio was just coming on the scene and you could easily hear programmers with much broader tastes than the evil overlords at Clear Channel Corp Inc. Radio looked like it was in trouble.

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REFLECTEUR – Issue 88

Posted by Lizzy Bogacki | July 11, 2011

Denuology_Reflecteur88

On page one of this issue we look at two examples of interesting photographs:

  • Dear Photograph: Reminiscent of Issue 79′s ‘Looking into the Past Images’ this site allows users to also include a short note addressed to the image. These one or two lines do an amazing job of expressing all of the emotions the individuals feels when he or she looks at that picture.
  • 100 Views from Planes: Like its name implies, this is a list of 100 photos taken from airplanes. And they are amazing. Few of us have the chance to see many of these locations from 30,000 feet and of the few that do, even fewer could take such great pictures of them.

Page two is a bit more silly.

  • Laser-cut zoetropes: A great example of a theme we’ve seen a lot of recently, these zoetropes take animated gifs and make them analog. Ironically, few of us will ever see these in their analog form, instead experiencing them digitally view videos and blog posts such as the one we included in the article.
  • Hardly Work.in: A pretty much useless but hilarious way to hide the fact that you aren’t working, this site turns your Facebook wall into a spreadsheet. Is there any other program that is more antithetical to Facebook?

Download Issue 88 of Reflecteur here.

 
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Posted by John Durbin | July 11, 2011

HR Derby Denuology

Twitter and pro sports have had a tumultuous love affair.  On one hand, .  On the other hand, Larry Johnson.

At one point in 2009, it looked like Twitter and professional sports would never get along.  Teams and media properties were .

Thankfully, we’re to a point now where enough .  Teams are able to give players social media training.  They have gone from blanket banning to friendly warning if a player gets a little liberal with their tweets.  The change has been great for fans as we can get news and insider views like no other generation of sports fan before us.

Tonight will hopefully be the next step in the evolution of how we view sports.

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REFLECTEUR – Issue 87

Posted by Lizzy Bogacki | July 7, 2011

Denuology_Reflecteur87

This issue looks at a video that’s been making the rounds on many mommy blogs. In it a young boy rides his bike without training wheels for the first time. Luckily his dad was there to capture his rousing and over the top speech for all other children who are learning to ride their bikes. Also when he shouts ‘Thumbs up for rock and roll!’

Many of the things we highlight in Reflecteur are a great example of the way the digital space seems to often point out or discover the obvious for us – the things that make us go “why didn’t I think of that?!” Dirty Car Art is another great example of this.

Ever look at a picture of a historical figure and go “wow, that dude/lady is hot!” Turns out this is a pretty common phenomenon. We feature two blogs that collect old photos of hotness: Bangable Dudes in History and My Daguerreotype Boyfriend.

Finally, this issue looks at a blog post that chronicles the earthquake and tsunami clean up process in Japan. We see before and after photos of natural disasters all the time. But rarely do we see the actual process of cleaning up after the storm. These photos are amazing for how they capture how much and how little has been cleaned up.

Check out Page 3 where Linda Johnson, Dan Buczaczer and Anisha Alhuwalia explain how a brand can create social media connections that aren’t just “like”-deep.

Download Issue 87 of Reflecteur here.

 
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WHY CROWDSOURCING IS NOT JUST FOR ADVERTISING

Posted by Chris Blumberg | July 5, 2011

Gold-Bars

Is it possible that crowdsourcing has become even trendier since we last spoke?  In just the past six weeks, we’ve seen everyone from , non-profit organizations, , and auto manufacturers turn to the crowds for assistance.  I’m scared to blink, for fear of missing the newest collaboration between a brand and their consumers.  But for all of the hype, there is a level of redundancy to nearly every project announced.  Despite the subtle twists, there is a common thread: a distinct focus on advertising.

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