Here’s what I thought about Coachella this year, broken down into convenient list form:
TOP 5 ACTS AT COACHELLA 2011
Are you disappointed in your lack of photo-posing skills? Do you have frands with arm-squishing issues? Do you want to see Denuologists photoshopped with scary smize eyes? Then DenuoU is back with our latest educational SlideShare, Smize: More Than Just Smiling.
This issue features the following items:
* Bureaucrats: A Global Portrait in Red Tape: These images remind us of the universality of many experiences and the uncanny ability of photographs to express both the similarities and differences.
* What we see/What kids see: Then we look at the deeper message behind lava floor. Need we say more?
* Emails from your Inlaws: If you thought you had a difficult family member or in-law, then you need to read these emails. You’ll either feel a lot better about your lot, or submit your own note and top what’s already there. Either way, you win.
* The Strange & Telling Case of the Illiterate Novelist: Finally, a great example of how the fight between grammar snobs and … everyone else. Though, in this case, we think their response is warranted.
Download Issue 82 of Reflecteur here.
Quick, you’re late to Paris in 1906 and your go-to corset is still at the cleaners: what do you do? It is precisely occasions like these that I regret anchoring the bulk of my wardrobe in the Muppets heyday circa 1979. So I get over it and go. After all, this is the meal that’s a solid year in the making.
It’s my trip to Next, Grant Achatz’s restaurant masterpiece. Achatz is Michael Jordan in the kitchen, augmented by a Shakespearean bout with tongue cancer, a story coming soon to theaters. He continues to floor diners with Alinea, consistently ranked one of the best restaurants in the world, and is now upping the ante with Next and it’s impending neighbor Aviary, a ballsy reimagination of the cocktail lounge.
In our industry, collaboration is put into practice every day. Whether it’s a group of employees working towards a common objective, agencies swapping secrets to execute a campaign, or a community of fans working together to get their favorite actor cast as the next Peter Parker, the idea of coming together to achieve a shared goal is a beautiful thing. But what really gets us at Denuo excited is a new kind of collaboration in which brands directly engage with consumers to create something neither group could do on their own. You may think you’ve heard this pitch before, just with a different label: crowdsourcing. But true collaboration is something different.
